AI is baked into how we work, communicate, and even unwind. Whether you’re editing a selfie, summarizing a meeting, or getting help writing your next blog post, there’s likely an AI app built to do it faster (and smarter) than you could on your own.

And the market is booming. According to PWC, AI could contribute up to $15.7 trillion to the global economy by 2030! With AI now powering everything from mobile apps to enterprise platforms, it’s no surprise that Apple’s App Store and Google Play are flooded with new tools promising to save time and boost productivity.

So how do you know which ones are actually worth downloading? In this guide, we’ll break down what AI apps are, why they matter, and which ones are leading the way in 2025. 

Cos'è un'applicazione AI?

AI applications are platforms that use AI technology, machine learning (ML), and natural language processing (NLP) to perform tasks that usually require a human, such as editing photos. 

Il miglior esempio è ChatGPT di OpenAI (di cui parleremo più avanti) uno strumento utile che risponde a inviti o domande e riconosce persino i suoi errori. Lo fa analizzando grandi set di dati provenienti da diverse fonti su Internet e compilando la risposta più pertinente. 

Oppure pensa agli assistenti virtuali come Siri e Alexa. Entrambi possono comprendere comandi vocali e fornire informazioni agli utenti. 

Puoi trovare queste app AI sia per desktop che per dispositivi mobili e sia per iOS che per Android. Ma esploriamo le migliori app AI nella prossima sezione. 

What are the Top AI apps?

The global AI software market will continue to grow rapidly in the coming years, with 58% of businesses expected to increase their AI investments this year, according to Hostinger. 

However, as the technology advances, more and more useful (and not so useful) apps will crop up, making it harder for you to choose one.

To make it easy, we’ve put together a list of the very best AI apps:

1. Guru — Best knowledge management and enterprise AI search tool.
   
   
2. ChatGPT — Best AI chatbot for answering questions.
   
   
3. Microsoft Copilot (formerly Bing Chat) — Best Microsoft assistant for Microsoft Edge.
   
   
4. FaceApp — Best AI app for editing photos and selfies.
   
   
5. Lensa — Best AI tool for generating artistic edits.
   
   
6. Google Assistant — Best virtual assistant for everyday tasks.
   
   
7. StarryAI — Best free AI image generator based on text prompts.
   
   
8. Socratic — Best free learning app for students.
   
   
9. Cleo — Best chatbot for budgeting assistance.
   
   
10. Read AI — Best AI tool for generated summaries and transcripts.
    
    
11. Gemini — Best experimental AI assistant by Google.
    
    
12. Deepseek — Best AI tool for developers and researchers.
    
    
13. Otter — Best AI meeting assistant for real-time transcription.
    
    
14. Seeing AI — Best AI app for visual assistance.
    
    
15. Synthesia — Best AI tool for creating videos from text.
    
    
16. Perplexity — Best AI search engine for trusted information.
    
    
17. Claude — Best AI chatbot for thoughtful, safe conversations.
    
    
18. Midjourney — Best AI image generator for artistic visuals.
    
    
19. Grammarly — Best AI writing assistant for clarity and tone.
    
    
20. Runway — Best AI-powered video editor for creators.
    
    
21. Fathom — Best AI meeting tool for instant summaries.
    
    
22. Filmora — Best AI video editor for social media content.

Ready to learn more about these apps? Head to the next section!

The 22 Best AI Apps of 2025

1. Guru

Guru is an AI-powered knowledge platform that acts as your company’s single source of truth, combining enterprise search, a wiki, and an intranet in one.

With Guru, you don’t have to toggle between tools to find answers. Its AI pulls info from across your connected apps and delivers verified, context-aware responses directly in your workflow. 

It’s trusted by teams who want instant, reliable access to internal knowledge without the chaos of outdated docs or scattered data.

Caratteristiche principali

• AI enterprise search: Search across apps like Google Docs, Dropbox, Slack, Salesforce, and more.
  
  
• Knowledge Agents: Customizable AI agents deliver team-specific results (e.g., HR gets HR docs; Sales sees product updates).
  
  
• AI writing assistant: Helps you draft, edit, translate, and improve tone.
  
  
• Smart verification: Keeps info accurate with built-in review and expiration workflows.
  
  
• Workflow integrations: Use Guru inside Chrome, Slack, MS Teams, Zendesk, and more.
  
  

Use cases
Guru is perfect for fast-growing teams in sales, support, HR, IT, operations, and more who need instant access to verified information and want to reduce time spent searching or second-guessing what’s true.

2. ChatGPT

ChatGPT è il chatbot intelligente di OpenAI che utilizza modelli di linguaggio naturale per interagire con gli utenti in modo altamente conversazionale, come se stessi parlando con un amico.

ChatGPT fornisce risposte a qualsiasi domanda degli utenti cercando nella sua vasta banca dati di informazioni e aiutandoli a imparare qualcosa di nuovo. 

Di solito, funziona attraverso prompt testuali, ma l'ultimo modello di AI GPT-4 consente di esprimere le proprie idee attraverso immagini. ChatGPT even has voice recognition, able to understand various languages and accents.

Caratteristiche principali

• Image generation: With DALL-E, you can create any image you have in mind for your blog articles or social media posts.
  
  
• Summarize features: If you have long documents that need to be trimmed or want to simplify complex topics, ask ChatGPT to summarize them in a few paragraphs.
  
  
• Mobile app: You can access ChatGPT on your phone and get instant answers on the fly.
  
  

Use cases
ChatGPT is great for personal use, but also for any business in any industry.

3. Microsoft Copilot (formerly Bing Chat)

Microsoft Copilot is your AI sidekick for the Microsoft ecosystem. It works with Edge, Word, Excel, and Teams to help with everything from research to document creation.

You can ask it complex questions, get detailed summaries, and even create images on demand. Its creative writing features make it feel like a content assistant that’s always on call.

Caratteristiche principali

• Conversation styles: Choose between creative, balanced, and precise response modes.
  
  
• AI image creator: Generate visuals by describing them in natural language.
  
  
• Office integrations: Draft emails, summarize meetings, and build presentations across Microsoft tools.
  
  

Use cases
Copilot is ideal for business professionals who spend most of their time inside the Microsoft ecosystem.

4. FaceApp

FaceApp is a selfie editor that uses AI to give your photos a digital makeover—whether you’re aging your face, changing hairstyles, or swapping genders.

With just a tap, you can apply realistic filters that save time compared to traditional photo editing software.

Caratteristiche principali

• Impression filters: Add makeup, glasses, or facial hair to your selfies.
  
  
• Retouch tools: Smooth skin, remove blemishes, or whiten teeth instantly.
  
  
• Face morphing: Try out different looks, from old age to celebrity mashups.
  
  

Use cases
FaceApp is perfect for personal use, content creators, and anyone who loves playing with visual transformations.

5. Lensa

Lensa is an AI-powered photo editor known for its filters, effects, and AI avatar generator.

With its one-tap editing features, Lensa lets you enhance portraits, remove unwanted objects, and experiment with artistic styles.

Caratteristiche principali

• Erase tool: Remove distractions or photobombers with a single tap.
  
  
• AI avatars: Turn selfies into stylized avatars using different themes.
  
  
• Retouching: Brighten eyes, smooth skin, and perfect lighting.
  
  

Use cases
Lensa is great for social media users, photographers, and anyone wanting quick, polished edits.

6. Assistente Google

Google Assistant is a voice-controlled virtual helper that answers questions, automates tasks, and integrates with your smart home devices.

From setting reminders to turning off your lights, Google Assistant is always a “Hey Google” away.

Caratteristiche principali

• Smart home control: Manage lights, thermostats, and other connected devices.
  
  
• Gemini AI mode: Test out new capabilities in Google’s experimental AI version.
  
  
• Hands-free commands: Navigate your phone or ask questions using only your voice.
  
  

Use cases
Google Assistant is ideal for anyone looking to streamline daily tasks, automate routines, or control smart devices.

7. StarryAI

StarryAI is a text-to-image app that uses generative AI to create stunning artwork from simple prompts.

You can generate futuristic scenes, portraits, and abstract concepts just by typing what you imagine.

Caratteristiche principali

• Custom image styles: Choose from realism, anime, surrealism, and more.
  
  
• Portrait generator: Design detailed characters or avatars with personality.
  
  
• Image enhancement: Refine outputs with high-resolution quality.
  
  

Use cases
StarryAI is great for digital artists, designers, and anyone exploring creative expression through AI.

8. Socratic

Socratic is an AI-powered education app by Google that helps students understand concepts in math, science, history, and more.

You can snap a photo of a problem or ask a question, and Socratic will pull up step-by-step solutions and explainer videos.

Caratteristiche principali

• Visual explanations: Learn with diagrams, videos, and interactive content.
  
  
• Homework help: Use text, voice, or photos to ask questions.
  
  
• Powered by Google AI: Delivers reliable answers from vetted sources.
  
  

Use cases
Socratic is perfect for high school and college students looking to supplement their learning outside the classroom.

9. Cleo

Cleo is an AI financial assistant designed to help you manage your money, track spending, and hit your savings goals—all with a side of sass.

You can chat with Cleo in plain language, and it will provide budgeting tips, transaction insights, and even small cash advances.

Caratteristiche principali

• Spending breakdowns: See where your money’s going by category or merchant.
  
  
• Proactive insights: Get financial advice, alerts, and weekly reports.
  
  
• Cleo chat: Ask money-related questions and get instant responses.
  
  

Use cases
Cleo is great for young professionals who want to improve their finances without the jargon or complexity of traditional tools.

10. Read AI

Read AI is your meeting sidekick—automatically recording, transcribing, and summarizing meetings across Zoom, Teams, and Meet.

With its smart playback features, Read AI makes it easy to review key moments and get insights fast.

Caratteristiche principali

• Video summaries: Turn an hour-long meeting into a 2-minute highlight reel.
  
  
• Smart scheduler: Find the best meeting time based on your calendar.
  
  
• Speaker coach: Get tips on how to improve your delivery and clarity.
  
  

Use cases
Read AI is ideal for remote teams, managers, and anyone looking to make meetings more productive.

11. Gemini

Gemini is Google’s new AI assistant that merges the capabilities of Bard and Google Assistant, helping you write, plan, search, and solve problems using both text and voice.

Top features

• Contextual help: Understands your screen and workflow.
  
  
• Multimodal support: Handles text, voice, and images.
  
  
• Workspace integration: Works across Gmail, Docs, and more.
  
  

Use cases
Gemini is great for productivity across Google’s ecosystem.

12. Deepseek

Deepseek is an open-source LLM optimized for code generation and technical tasks, helping you debug, explain, and write high-quality code in multiple languages.

Caratteristiche principali

• Multi-language support: Works with Python, JavaScript, and more.
  
  
• Code explanations: Understand what each block of code does.
  
  
• Open source: Community-driven development and customization.
  
  

Use cases
Deepseek is perfect for developers, data scientists, and engineering teams.

13. Otter

Otter records and transcribes meetings on the spot, then auto-generates summaries and highlights to keep you focused and organized after every call.

Caratteristiche principali

• Real-time transcription: Capture what’s being said as it happens.
  
  
• Automatic summaries: Key points delivered right after the meeting.
  
  
• Integrations: Works with Zoom, Meet, and Teams.
  
  

Use cases
Otter is great for busy professionals, students, and journalists.

14. Seeing AI

Designed for people with low vision, Seeing AI narrates the world around you by identifying text, currency, faces, and scenes using your phone’s camera.

Top features

• Scene recognition: Understand your surroundings visually.
  
  
• Text reader: Reads documents, signs, and labels out loud.
  
  
• Facial recognition: Helps identify familiar faces.
  
  

Use cases
Seeing AI is ideal for visually impaired users who want more independence.

15. Synthesia

Synthesia turns your written scripts into professional videos with photorealistic avatars, making it ideal for training, product demos, or internal comms.

Top features

• AI avatars: Choose from diverse presenters.
  
  
• Script to video: Just type—no camera needed.
  
  
• Language support: Create videos in over 120 languages.
  
  

Use cases
Synthesia is great for L&D teams, marketers, and global companies.

16. Perplexity

Perplexity is an AI-powered research assistant that gives direct, cited answers from real sources—perfect for quick fact-checking or deep dives into complex topics.

Top features

• Source links: Know exactly where your answers come from.
  
  
• Follow-up mode: Ask related questions without losing context.
  
  
• Real-time info: Stay up to date with current data.
  
  

Use cases
Perplexity is ideal for writers, researchers, and knowledge workers.

17. Claude

Claude, created by Anthropic, is a friendly chatbot that excels at nuanced, context-aware responses, making it ideal for writing help, brainstorming, and Q&A.

Caratteristiche principali

• Long memory: Handles extended conversations and documents.
  
  
• Safety-focused: Built with guardrails for safer interactions.
  
  
• Natural tone: Feels like talking to a thoughtful collaborator.
  
  

Use cases
Claude is great for professionals and teams that value thoughtful, secure AI.

18. Midjourney

Midjourney transforms your text prompts into surreal, high-quality images, making it a go-to tool for artists, marketers, and creatives of all kinds.

Funzionalità principali

• Unique styles: Great for surrealism and concept art.
  
  
• Fast rendering: Generate results quickly.
  
  
• Community support: Get inspiration from public galleries.
  
  

Use cases
Midjourney is perfect for creative teams, storytellers, and designers.

19. Grammarly

Grammarly uses advanced AI to check grammar, improve tone, and clarify writing in real time across your emails, documents, and messages.

Caratteristiche principali

• Tone detection: Adjust your message depending on audience.
  
  
• Writing suggestions: Catch grammar and clarity issues.
  
  
• Browser and app support: Works across all major platforms.
  
  

Use cases
Grammarly is great for professionals, students, and content creators.

20. Runway

Runway helps you create and edit videos using AI features like object removal, motion tracking, and auto-generative effects—no editing background required.

Top features

• Background removal: Erase objects and people with one click.
  
  
• Text-to-video: Generate short clips from simple prompts.
  
  
• Collaboration tools: Work with teams in real time.
  
  

Use cases
Runway is ideal for content creators, marketers, and small teams.

21. Fathom

Fathom automatically records and summarizes your Zoom calls, then syncs the insights to your CRM or note-taking app so nothing gets lost in the shuffle.

Funzionalità principali

• Summary highlights: Get key takeaways and action items.
  
  
• CRM sync: Push notes directly into Salesforce and more.
  
  
• Time-stamped clips: Share exact moments with your team.
  
  

Use cases
Fathom is perfect for sales teams, customer success, and account managers.

22. Filmora

Filmora is a user-friendly video editor packed with AI tools like auto-cut, motion tracking, and text-to-video, making it perfect for YouTubers and content creators.

Top features

• AI Smart Cutout: Automatically remove backgrounds.
  
  
• Auto beat sync: Match visuals to music tracks.
  
  
• Text-to-video: Turn scripts into stylized video content.
  
  

Use cases
Filmora is great for beginner video editors and influencers on platforms like TikTok and YouTube.

Best AI Apps for iPhone

If you're an iPhone user, there’s no shortage of powerful AI apps to help you work smarter, stay organized, or have a little fun. Many of these apps are fully optimized for iOS and integrate seamlessly with your Apple ecosystem.

What are the best AI apps for iPhone?

Some of the top AI apps for iPhone include ChatGPT, Grammarly, Google Assistant, and Otter. 

These tools are designed to work well within iOS—whether that means supporting Siri Shortcuts, syncing with iCloud, or offering smooth performance across iPhones and iPads.

Apps like Lensa and FaceApp are particularly popular for editing photos on the go, while Read AI and Fathom are favorites among remote workers looking to summarize meetings and calls. 

If you want deeper integration with your Apple devices, Seeing AI by Microsoft is another must-try, especially for accessibility support.

Best AI Apps for Android

Android users benefit from a diverse app marketplace with more customization and open-source options. Many AI tools are built for flexibility and work beautifully across Android phones and tablets.

What are the best AI apps for Android?

Top AI app picks for Android include Microsoft Copilot, Perplexity, Socratic, and Gemini, Google’s experimental AI assistant. These apps take advantage of Android’s flexibility to offer robust voice controls, background syncing, and integration with Google Workspace tools.

If you’re into creative tools, Midjourney (via Discord), Runway, and Filmora provide image and video editing experiences that really shine on larger-screen Android devices. 

For productivity and writing, Grammarly and Deepseek offer useful mobile workflows. And if budgeting is your thing, Cleo is a highly-rated AI-powered financial app available for Android too.

Best Free AI Apps

You don’t have to spend a dime to get serious value from AI. Many of the best tools on the market offer free versions with powerful features—and plenty of flexibility.

What are the best free AI apps?

Some standout free AI apps include ChatGPT, Google Assistant, Cleo, Socratic, StarryAI, and Otter. These tools give you real functionality without forcing you to pay up front. For example, Socratic helps students solve math problems by simply taking a photo, and Otter offers free meeting transcriptions and summaries.

ChatGPT’s free tier lets you chat with GPT-3.5 (still wildly capable), while Google Assistant gives you robust voice automation out of the box. 

If you’re looking for free creative tools, StarryAI and Lensa also offer no-cost versions to generate AI art or enhance photos. Just note that some apps may offer premium tiers or paywalled features down the line.

Best AI Chat Apps

If your priority is conversation—whether for research, brainstorming, or support—AI chat apps are where this technology really shines.

What are the best AI chat apps?

ChatGPT, Claude, Microsoft Copilot, Cleo, and Perplexity are among the best AI chat apps available in 2025. These tools make chatting with an AI feel natural and intuitive, with real-time feedback, helpful summaries, and even code generation.

Claude stands out for its more thoughtful, safety-focused conversations, while Perplexity backs up its responses with real sources. Cleo is built entirely around chat, giving you a money-savvy financial assistant that talks like a friend. And if you’re already in the Microsoft or Google ecosystem, Copilot and Gemini offer powerful, context-aware chats that tie in with your email, docs, and tasks.

Quali sono i vantaggi dell'uso delle app AI?

Le app AI hanno molti vantaggi. Uno dei maggiori benefici è migliorare l'esperienza del cliente attraverso algoritmi AI. According to Servion, 95% of all customer interactions in the next four years will be powered by AI. 

Non c'è da meravigliarsi se così tanti clienti preferiscono interagire con le macchine piuttosto che con gli esseri umani. Here are the advantages of using AI apps: 

• Faster task completion: Humans do plenty of tedious and mundane tasks that AI can handle faster and better. Le macchine AI lavorano a un ritmo più veloce e per periodi di tempo più lunghi, quindi gli esseri umani possono gestire progetti più produttivi.  
• Lower error rate: AI apps can handle tasks that require great accuracy and precision and do so with a lower error rate than humans. 
• Quicker search: AI helps users find the information they’re looking for faster. Con un semplice prompt, possono ottenere il file o la conoscenza di cui hanno bisogno, quando ne hanno più bisogno, senza dover passare troppo tempo a cercarlo. 
• Easy cross-platform integration: Plenty of AI apps are not just for your smartphone, but you can also use them on your laptop. Questo rende l'app più accessibile a tutti. 
• Effective communication: AI chatbots enable better communication between user and app. Possono imitare emozioni, il che fa sembrare di parlare con un vero essere umano. 

With these benefits in mind, let’s discuss how you can choose the right AI app for your needs. 

Come scegliere le migliori applicazioni di intelligenza artificiale per le tue esigenze

Ci sono molte app AI diverse per casi d'uso diversi, come imparare nuove materie, modificare foto, generare arte o testo, e automatizzare compiti quotidiani. 

Ma come scegli l'app AI giusta? Quando scegli un'app AI, considera quanto segue: 

• Features and functionalities: The most important selection criteria is to look for features and functionalities you actually want and need. Puoi iniziare facendo un elenco delle caratteristiche indispensabili e cercando strumenti che corrispondono alla maggior parte di esse. 
• Pricing and affordability: Most AI apps are not that expensive (you can even use some for free but with limited capabilities). Ma dovresti comunque pianificare di conseguenza il tuo budget e controllare eventuali costi nascosti e tasse aggiuntive. 
• Scalability and flexibility: Will the app grow with your business? Può supportarti a lungo termine? La scalabilità e la flessibilità ti consentono di vedere se l'app può adattarsi facilmente alle esigenze in cambiamento o meno. 
• Ease of use: A complex tool requires a steeper learning curve, which is a thing not many businesses can afford these days. Cerca strumenti che siano intuitivi e facili da usare, così risulterà più semplice per le persone apprendere come utilizzarli. 
• Integrations with existing systems: Your AI app should easily integrate with your existing tools so it doesn’t disrupt your flows and create unnecessary bottlenecks. 
• Customer support and training options: If it’s a complex app, see if it has training guides or step-by-step videos that help you get a good grasp of it. Inoltre, controlla le opzioni di supporto clienti dell'app, che si tratti di chat dal vivo, email o telefono. 
• Data security and privacy measures: AI apps play with private and sensitive data, so it’s best to look for tools that have security measures in place and won’t sell your data to third-party companies. 
• Reviews from other users: The best way to gauge if the tool is good or not is to look at user reviews. Guarda cosa pensa la gente dell'app e se ne vale la pena l'investimento. 

La conclusione

AI apps are everywhere, and for good reason. They help you move faster, think bigger, and get more done without burning out. Whether you're editing a photo, answering emails, summarizing a meeting, or just having fun, there’s an AI tool out there to make it easier (and way more efficient).

But if you're looking for something that goes beyond a quick productivity boost—something that actually transforms the way your team works—Guru is the one to watch. It brings the best of AI into your everyday workflow, turning scattered knowledge into instant answers that live where you work.

Curious what that looks like in action? Watch our demo and see how Guru can simplify your workday, keep your team aligned, and help everyone focus on what really matters.